How Artificial Intelligence Is Revolutionising Campaign Management

May 10, 2018 | 11:00 AM - 11:45 AM IST

 

Today’s conversational commerce requires brands to provide immediate answers to their customers’ questions. Artificial intelligence & Machine learning are fast becoming critical tools to drive engagement, bringing speed and scale that ensures a superior experience.

The power of AI, big data and efficient analytics combined inspires a whole new wave of intelligent automation that the human race is just beginning to tap into. Campaign Management is one of the many fields that this wave is disrupting. Learn how Artificial Intelligence (AI) is enabling marketers to focus on creating truly personal, relevant connections with engaged customers and leverage insights in real time.

Listen to this on-demand webinar with our VP – Product Management, Sagar Patil, to explore how AI will change the future of marketing campaign management.

This webinar will cover:

  • Ease of decision making process with AI & ML
  • How AI/ML can impact Opportunity Identification, Objective & Planning, Execution and Analysis
  • Improving Conversions and Reducing Cost using AI/ML
  • Industry use cases of AI in Campaign Management

About The Speaker

Speaker

Sagar Patil

VP – Product Management,
Netcore Solutions

Sagar Patil leads product management at Netcore, driven by the desire to create a world class marketing platform which would enable marketers across the board, from a campaign executioner, to a CXO, to improve customer engagement and maximise customer lifetime value.

An IIM alumni, Sagar has more than 10 years of experience in product management, CRM, marketing, strategy, and analytics, and in-depth knowledge of markets in rapidly growing economies such as India and China. Having previously worked with Flipkart, Kensico, Inkfruit.com & Zovi.com, Ester Industries, Tata Bluescope Steel, Cairn Energy, Wipro, and Amdocs, he is a subject matter expert in CRM, marketing, product management & development.

SmartAI Series by Veer
Check out our previous webibar from the series:
Webinar 1: AI-powered Growth Marketing for Competitive Edge in 2018

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