Power of Browser Push Notifications for BFSI Industry

Nov 1, 2017 | 11:00 AM - 11:45 AM IST

The smartphone age has completely transformed the way banks and financial institutions interact and engage with their customers and leads. Today’s consumers expect real-time information and updates on their day-to-day finances. BFSI industry faces several challenges to cater to this requirements, the major is to identify and re- engage new website users, because usually, they don’t have a compulsion of login for the visitors browsing website.

But today more and more BFSI brands are exploring this most successful communication tool of the recent times: Browser Push Notifications, as most internet users prefer BPN against emails, to stay updated with the current banking schemes, offers, and other financial information.

Browser Push Notifications (BPNs) can be game changers in the way the BFSI sector works towards its three major goals – Lead generation, Customer Acquisition, and Customer Retention.

Join our Marketing Technology Evangelist, Siddesh Rane, for this webinar to explore how Browser Push Notifications can revolutionise the way we engage with our customers, leading to maximised conversions.

Key Takeaways:

  • Is Browser Push Notifications worth investing for BFSI brands?
  • Industry statistics on Browser Notifications
  • Know who is your customer even on this anonymous user channel
  • Top 5 Triggered Browser Notification for the BFSI Industry

About The Speaker

Speaker

Siddhesh Rane

Growth Hacker,
Netcore Solutions

Siddhesh leads the Product Marketing & Growth Marketing initiatives at Netcore Solutions.
An ROI-conscious performance marketer with over 8 years of experience in Digital Marketing & Customer Engagement. He has managed businesses for fortune 500 companies with great eye for detail. Siddhesh has catered to projects from E-commerce, BFSI, Retail, Travel, Fashion, Entertainment & Payment Wallets Industries.

His passion lies in giving out of the box solutions & marketing technologies.

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